INSIDE OUT
Recently we were meeting with Jody Robinson from HIS Radio to plan our November 10th event in Savannah GA, and he came up with a great tag line for AMP: (CHANGING THE MUSIC BUSINESS FROM THE INSIDE OUT). I nearly fell out of my chair when he first used that tag. There was no doubt that this expressed our mission as clearly as anything we had come up with up to that point.
The cry I'm hearing from nearly everyone I speak with about the music business is for change. The old days of Corporations reaping and controlling this industry needs to go away. It's time the creators of the industry get their piece of the proverbial pie as well. I mean the writers, musicians, artists, sound engineers, etc. All the business folk deserve their fair share as well, but I mean fair and equitable. It has basically been one sided, and the creative community has suffered.
So what do we do? Good question, and I'm glad you asked. We have to change it from the inside out. That means one person at a time with a new way of thinking. The old paradigm must fade away. I used the word fade in the previous sentence because that's the way it will happen. How fast it happens depends on how pro-active the creative community wants to be. AMP is on fire for this change and we are going to kick it off in a powerful way Nov. 10th in Savannah, Ga. If you want to be a part of this go to http://www.hisradio.com/savannah.php. Info will be available OCT. 1st.
We are going to be unveiling a new music business model -- a new way of doing business: a win - win for everyone. There's no need to say more, if you're ready for change stay tuned and join us. There will be a limited amount of spaces so register early.
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