#MUSIC INDUSTRY TRANSFORMATIONAL INNOVATION

TRANSFORMATIONAL INNOVATION - That's a cool tag.  What does it mean?  "Relating to or involving transformation or transformations."  Ok then!  Did you get that?  How about innovation?  a new method, idea, product, etc... While these definitions are clear, precise, and simple, TRANSFORMATIONAL INNOVATION is probably the most difficult task at hand right now for the music industry.  You have the record labels scrambling to hold on to their piece of the sky, while the indies are eating their piece of the cake, while the Digital download industry is chewing their cud, and radio is just choking.  I know this is a lot of mixed metaphors, I'm just saying.  It's kind of like watching a fish flop around in the bottom of the boat after you just caught him.  What is going on?

I spend a lot of my days doing research and speaking with music industry folk.  I have found there are as many opinions as people as to where the music industry is going.  I will say this.  The industry is transforming and innovation will lead the way.  We're just not sure where yet.  Although, there is some clarity beginning to surface.  The good news is it is very favorable on the Artist/writer side of the equation.  For that I'M THANKFUL.

This blog is not intended to give you any answers.  This blog is to let you know we are on top of things and we at AMP will bring you any new developments as they arise.  So be patient, work on your craft, and in the mean time; NETWORK NETWORK NETWORK and don't give up.  There is plenty of juice out there for everyone. That's my last metaphor, I promise.

Click on join, it's free. BECOME PART OF THE AMP TEAM

WHAT DOES GOD SAY ABOUT MUSIC

 I have heard some radical thinkers say music is evil. So is the Bible if  it's used wrongly. Apparently God must have thought highly of music since it is referenced over 1150 times through out the Bible. I wrote a book called the contemporary movement of the Wac - o - stolics it's about how the Bible has been misrepresented through religion by Waco's. Shoot me , I said it. God love's music and even say's we will be jamming in Heaven. Maybe not jamming, but doing a lots of singing. Sing unto the Lord, make a joyful noise unto the Lord.; just a couple of verses mentioned in the Bible.

Here are some interesting facts about music from the Bible

Jubal. Genesis 4 is where the genealogies are found. In Genesis 4:21, Jubal is named "the father of all such as handle the harp and organ."

What instrument did Miriam play after being delivered from Egypt and crossing the Red Sea on dry land?

Timbrel. Exodus 15 tells of how the Hebrew people celebrated their freedom from Egypt. Miriam, Moses's sister, took up her timbrel in Exodus 15:20.

Where in the Bible is dancing first mentioned?

Exodus. Exodus 15:20 describe Miriam and the women dancing as they played timbrels. They were also singing to the LORD for delivering them from slavery in Egypt.

Where were the children of Israel when they hung their harps on the willows?

Babylon. Psalm 137 tells of when the children of Israel were in exile in Babylon and they hung their harps on the willows, weeping when remembering Jerusalem.

When was the first trumpet mentioned in the Bible blown?

Exodus 19:16. The first trumpet was blown when God came down to Mount Sinai before the Ten Commandments were given.

Where is the harp first mentioned in the King James Bible?

Genesis 4:21. Genesis 4:21 tells of Jubal, "the father of all such as handle the harp and organ". This is the first mention of that instrument.

What is the name of the first person the King James Bible specifically mentions as playing the harp?

David. This first account of a harp player appears in I Samuel 16, when David played for Saul to refresh him from an evil spirit.

How many strings did David's instrument have in Psalm 33?

Ten. Psalm 33:2 records that David played an instrument of ten strings.

How many different types of musical instruments are mentioned in Psalm 150 (King James Bible)?

Seven. The last chapter of Psalms lists the instruments played: trumpet, psaltery, harp, timbrel, stringed instruments, organs and cymbals of various kinds. The other chapters of this book talk about all of creation praising God.

How many types of musical instruments are mentioned in the book of Revelation?

Two. These references are found in Revelation 5:8, 8:6, 14:2 and 15:2. Only harps and trumpets are mentioned in the Book of Revelation.

Don;t you think it's time we lighten up? Enjoy the music, God gave it to you. Use it wisely. That's between you and him. Don't be a Wac -o - stolic. IF you want to know more about what the Bible say's about music, read your Bible and decide for yourself.

We would love to put you on our mailing list. Click on join. That's all you have to do..

Interesting facts About Music

Interesting facts About Music

The first CD pressed in the United States for commercial release was Bruce Springsteen's "Born in the USA."

Interesting facts About Music

At age 47, the Rolling Stones' bassist, Bill Wyman, began a relationship with 13-year old Mandy Smith, with her mother's blessing. Six years later, they were married, but the union only lasted seventeen months. Not long after, Bill's 30-year-old son Stephen married Mandy's mother, age 46. That made Stephen a stepfather to his former stepmother, Mandy.

Shock Rocker, Alice Cooper was once elected Homecoming Queen for the University Of Houston.

Chuck Berry holds a degree in cosmetology.

Interesting Facts

Petula Clark's hit, "This Is My Song" was written by movie actor Charlie Chaplin.

Roy Orbison's trademark look came about when he misplaced his regular glasses and had to rely on a pair of prescription sun-glasses( Music ). His management liked the mysterious look it gave him and soon, they were the only ones he wore.

The piano player on Art Garfunkel's "Bridge Over Troubled Waters" is Larry Knechtel of the group "Bread".

At the end of the Beatles' song "A Day in the Life," an ultrasonic whistle, audible only to dogs, was recorded by Paul McCartney for his old English sheepdog "Martha".

Jimi Hendrix was thrown out of high school for holding the hand of a white girl in class.

Even though he has recorded some of the most memorable rock and roll classics, the only gold record that Chuck Berry ever received was for "My Ding-a-ling".

Interesting Facts

Click on join and support AMP

AMP ACADEMY SONG-WRITING LESSONS

How would you like to be one of the first students at AMP ACADEMY ? We are gearing up for a formal kick- off soon to be announced. You may qualify for a scholarship for our Beta testing. You will be taught by a professional writer with years of experience. Below is a short synopsis of how our course will operate. Be one the first to receive the AMP STAMP OF APPROVAL. This can help open doors for you and give you credibility.

AMP  ACADEMY

SONG-WRITING AMP STYLE

AMP has a new and fresh style of teaching song -writing. We are going to use a hands on Method. You will begin learning from the level of writing skill you're presently at. Not everyone is at the same level, therefore you need not begin at the same place. Our goal is to develop the skills that you already have while teaching you the ones you don’t have and strengthening the ones you're weak in.We don’t want to overload you with textbooks and theory. However we want you to develop your craft the way most professionals learned theirs; by writing writing and writing. We will suggest text for you to read, while that is totally up to you ,it will not be a required part of the course. You will be learning by doing, not reading about it.

Click on join and become part of the AMP TEAM

INDIE SUCCES STORY - YES IT DOES HAPPEN

As we've discussed in previous blogs , selling records can be tough. However if you've got a good product and willing to do the work it can and will happen. You don't have to sell a million or have radio play to be successful. What you do have to have is good music and a plan and a willingness not to give up. One suggestion is, get a pro to listen to your music before you put it out or record it. Get some professional advice. Don't depend on your friends and those involved in your project for an honest answer. We offer that service at AMP IF YOU NEED US.

Indie Music Success Stories

Here's more wood to throw on the independent path fire, courtesy of two items posted recently at GarageSpin.com.

According to this post on the Prefix Mag blog, indie band Clap Your Hands Say Yeah -- based in Brooklyn and Philadelphia -- has sold 17,000 copies of it self-released debut, all thanks to word-of-mouth.

"And while major-label artists make only about a buck a record, the Clap guys are making a whopping eight dollars per disc -- putting their take so far at more than $130,000. Not too shabby for an album recorded for less than ten grand and distributed by the band itself via countless trips to the post office."

And across the pond, this story in The Telegraph:

"Traditionally, bands have been forced to use radio play and record company marketing to create a buzz around their music, but the Arctic Monkeys, a Sheffield-based guitar band, built a committed following of young fans well before being noticed by the music industry."

Yup. Musicians are taking their music to the people like never before.