May 14, 2012

Royalty Changes



Record Industry Braces for Artists’ Battles Over Song Rights




Since their release in 1978, hit albums like Bruce Springsteen’s “Darkness on the Edge of Town,” Billy Joel’s “52nd Street,” the Doobie Brothers’ “Minute by Minute,” Kenny Rogers’s “Gambler” and Funkadelic’s “One Nation Under a Groove” have generated tens of millions of dollars for record companies. But thanks to a little-noted provision in United States copyright law, those artists — and thousands more — now have the right to reclaim ownership of their recordings, potentially leaving the labels out in the cold.
Frank Stefanko/Sony Music Entertainment via HBO
Bruce Springsteen in an image from an HBO documentary on the making of 'Darkness on the Edge of Town.'
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When copyright law was revised in the mid-1970s, musicians, like creators of other works of art, were granted “termination rights,” which allow them to regain control of their work after 35 years, so long as they apply at least two years in advance. Recordings from 1978 are the first to fall under the purview of the law, but in a matter of months, hits from 1979, like “The Long Run” by the Eagles and “Bad Girls” by Donna Summer, will be in the same situation — and then, as the calendar advances, every other master recording once it reaches the 35-year mark.
The provision also permits songwriters to reclaim ownership of qualifying songs. Bob Dylan has already filed to regain some of his compositions, as have other rock, pop and country performers like Tom Petty, Bryan Adams, Loretta Lynn, Kris Kristofferson, Tom Waits and Charlie Daniels, according to records on file at the United States Copyright Office.
“In terms of all those big acts you name, the recording industry has made a gazillion dollars on those masters, more than the artists have,” said Don Henley, a founder both of the Eagles and the Recording Artists Coalition, which seeks to protect performers’ legal rights. “So there’s an issue of parity here, of fairness. This is a bone of contention, and it’s going to get more contentious in the next couple of years.”
With the recording industry already reeling from plummeting sales, termination rights claims could be another serious financial blow. Sales plunged to about $6.3 billion from $14.6 billion over the decade ending in 2009, in large part because of unauthorized downloading of music on the Internet, especially of new releases, which has left record labels disproportionately dependent on sales of older recordings in their catalogs.
“This is a life-threatening change for them, the legal equivalent of Internet technology,” said Kenneth J. Abdo, a lawyer who leads a termination rights working group for the National Academy of Recording Arts and Sciences and has filed claims for some of his clients, who include Kool and the Gang. As a result the four major record companies — Universal, Sony BMG, EMI and Warner — have made it clear that they will not relinquish recordings they consider their property without a fight.
“We believe the termination right doesn’t apply to most sound recordings,” said Steven Marks, general counsel for the Recording Industry Association of America, a lobbying group in Washington that represents the interests of record labels. As the record companies see it, the master recordings belong to them in perpetuity, rather than to the artists who wrote and recorded the songs, because, the labels argue, the records are “works for hire,” compilations created not by independent performers but by musicians who are, in essence, their employees.

May 1, 2012

MUSIC THE NEXT 5 YEARS

FUTURE CAST...  LOL

OK THIS IS MY BLOG, SO I CAN TAKE CERTAIN LIBERTIES

Honestly guys things are going so fast in the music industry, to the point you can feel the wind of change rushing by. We are working hard at AMP to ride this wind and to help you catch the excitement with us. Things are changing so fast that by this time next week we may have to change our opinion again. However we are on top of some cool stuff we are putting together for you. Stay tuned! Read the article below with a Jules Verne attitude and you'll do just fine.

1 — We will soon see the emergence of many different kinds of iPhone-influenced Netbook-like devices; some will be Apple-made but most will not. These devices may be 2-3 times the size of an iPhone and will connect to the Internet in every conceivable way, i.e. 3G/4G, LTE, Wimax, Wifi etc. They will be touchscreen, zoom-interface enabled, cloud-computing, speech-controlled, location-aware, mobile-money equipped, socially hyper-networked, always-everywhere-on, HD-camera equipped and possibly project images and audio or even support basic holography.
In addition to the high-end, fully-loaded and perhaps still rather expensive versions that many of us in the so-called developed countries will gobble up, low cost and more basic editions for the developing markets will be sold in the 100s of millions (think India, China, Indonesia…). These smart gadgets will have very low energy consumption and therefore extremely long battery life, may even sport basic solar-power options, and may ultimately cost less than 30 USD, or even be ‘free’ (why bother to sell the box if you can make a lot more $ with selling services…. Nokia?).
It is these mass-market yet very smart and networked devices, together with cheap or free wireless broadband that will really revolutionize reading, newspapers, books and education; not to mention our music, TV and film consumption habits. Content commerce will be completely redefined as a consequence. As BTO told us a loooong time ago: “You ain’t seen nothin’ yet”
2 — Very cheap or free wireless broadband – at fairly high speeds, i.e. at least 2MB / sec – will be available in most places, particularly in the booming new economies of Asia, India, Russia and South-America, and a bit later, in Africa. Funded by the likes of Google and by the future ‘telemedia’ conglomerates, governments, cities and states, wireless broadband will probably reach 3-4 out of 5 people on the globe within 5-8 years. User-generated & derived content (UGDC for those of you that must have an acronym ;) , virtual co-production, mobile editing and instant network sharing will explode by a factor of 1000, making control of distribution a very distant concept of the past. UGC or UGDC may make up to 50% of the global content consumption by 2015. Consumers will be (co)-creators, marketers, sellers and buyers, and come in a hundred variations, from totally passive to totally active. Then, indeed, filtering, culling and curation will be the key to success.
3 — Collective blanket licenses that legalize and unlock legitimate access to basic content services via any digital network will emerge, and are likely to take over as the primary way of content consumption, around the world (but in Asia, first). Just like water or electricity which is readily available when moving into a new home, the basic access to content will be bundled into access to digital networks, i.e. via ISPs, operators, telecoms, portals etc. This shift is starting with music (as already done by TDC in Denmark, and Google in China), and will be quickly followed by films, TV, books and newspapers. Access may often – but in local variations – ‘feel like free’ to the user but will in fact generate 10s of Billions of $$ via blanket licensing fees (yes… those pools of money), next-generation advertising and branding, data-mining & sharing, up-selling, re-packaging and many other new generatives. This topic will, 
I think that governments around the world will call for and / or support the implementation of collective content licenses that wil finally legalize content usage on the Internet, similar to how governments pushed for the radio and broadcasting licenses approx. 100 years ago. Whether these blanket licenses will be voluntary or compulsory remains to be seen – in any case the only alternative is to perpetuate a severely dysfunctional telemedia ecosystem that criminalizes almost all users and stifles innovation while generating virtually zero new revenues for the creators.
4 — Fuel-cells and other next-generation mobile energy sources are a certainty. A serious increase in mobile device power (and therefore, its use) will be achieved by employing next-generation technologies such as fuel cells that could provide for up to 500x the usage time that we have today. This is likely to become a reality in 3-5 years and will revolutionize how we use – and how much we rely on – our mobile devices, especially in countries where there the fixed-line power infrastructure is much less developed or non-existent.
5 — Completely targeted and personalized advertising, delivered largely on totally customized mobile computing & communication devices, will turn the the $ 1 Trillion USD advertising and marketing services economy upside down. Behavioral targeting and user-controlled advertising will, of course, become an even hotter potato and a much discussed challenge, but the good old deal of ‘I give you attention & personal data and you give me value e.g. content’ will be even more pronounced on the Net. In fact, advertising as we knew it is already more or less outmoded and will, during the next 2-3 years, be completely reinvented. Privacy and Trust are the #1 issues here.
The implication is that if your data (within your specific sets of permissions and opt-ins) is used to bring you perfectly synchronized advertising, than advertising really becomes more like content, too. Watch this play out in the mobile advertising space, starting this year, and quite possible boost the global value of advertising-content by more than 100% by 2015. Google will be the main driver here, plus Facebook, Nokia and yes… Twitter (soon to be = Google).
6 — We will witness the more or less complete decline of most forms of physical mediawithin 7-10 years. The very definition – and thus the core economic business models – of newspapers, magazines, CDs, DVDs and books will be completely re-written, and new forms of content packaging will rapidly emerge. We can already see a preview of how this may work in the current mobile applications boom: content as part of software packages; paying for the packaging, the curation, the bundling, the personalization – not just for the zeros and ones that are ‘the copy’. This trend is important not just because it will reflect the users’ (or better… followers’) new consumption habits but also because because of the increasing need to save energy and material costs – and moving from content products to content services will certainly go a long way in this regard. The total decline of printing in people’s homes, and for personal use, will commence, as well.
7 — Paying for privacy will become a distinct option. Today we pay to go online and connect; in the future we may end up paying for the luxury to go offline, disconnect, enjoy the quiet, and give our brain some rest. Maybe if we don’t want to share our click-trails and usage data, we will be able to make cash payments instead – and the more you pay, the more private you can be..?
8 — Travel 2.0: alternatives to ‘actually going there’ will explode: immersive, 3D video, virtual rooms, holography. This is a key development that will nurture new forms of entrepreneurship, education and group work.

April 30, 2012

AMP -- ASSOCIATION OF MUSIC PROFESSIONALS STATE OF YOUR UNION

STATE OF YOUR UNION


This blog is not going to be about the digital market place, where it's going, or how to get better at your craft. We are going to be asking some tough questions you need to sincerely and honestly answer.  I have spent the last several years compiling information on where the music industry is going by meeting with artists, developing artists, and working with up and coming stars.  There is a commonality between them all, in their hopes, dreams, and aspirations. I hope to cover that commonality that I learned while standing outside of venues, in the studio, in phone conversations, talking with agents, A&R, managers, publicists, friends, family and the artists themselves. While this will not be an exhaustive outlay, it should give you some clarity on if you're in or out.

The one thing I am sure of is this is the best time ever for the independent artist/ entrepreneur. The internet has opened up a whole new world of possibilities, and they're yours for the taking. Another thing I have learned is, if you're not willing to do the work, you're in the wrong business, and you should stop wasting your time and go back to your day job. However if you are willing to put in the hours upon hours of hard work, the rewards are limitless. 

BALANCING  ACT

Nearly all of the up and coming artists I talk with have day jobs, and some have families. First it is important that you get your priorities in check. Ask yourself, what is my definition of success? If you do not put God and family first, you may still make it to the top. However along the way you will make those around you miserable, families will breakup, children will be divided between parents, life will be miserable. and when you get to the proverbial top you will be alone, empty and ridden with guilt. So, balancing your career is not an act. It must be the very fiber you're made of.

ARE THERE CHALLENGES?

You bet! I had the distinct pleasure of performing with Christian recording artist Luke James the other night.  We hung out a little while with a group of artists after the show. The conversation was no different than the ones I heard hundreds of times before. One comment I heard was, "I need help".  While the artist who made this statement was a consummate professional, and if he perseveres he will make it someday, this is a reality check for us all. We all need help, and can't make it on our own. Your family and friends can only help you so far. You must employ your fan base in this venture as well. This is a must. You can overcome all of the challenges of this business and have them become an asset with the help of those around you. First you must learn how to do that. One of our goals at AMP is to help you learn to use your resources.


REALITY CHECK

Here are some questions you need to ask yourself in order to determine if you truthfully have what it takes and that you're not just running off the fumes of ego and denial. This is where the rubber meets the road. Do not take this lightly!!!!!!!

1. Am I self motivated

2. Am I willing to sacrifice

3. Can I take rejection

4. At the beginning am I willing to work long hours with no pay

5. Do I believe in myself

6. Do I have the patience

7. Can I not put a time limit on my career

8. Can I ask for help

Our goal at AMP is to help guide you through this maze. While this blog may seem tough. I meant it to be. THE MUSIC WORLD IS TOUGH. However it can be a lot of fun and highly rewarding in many ways. Let us help you succeed!

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April 29, 2012

FAN RECORD LABEL?

FANS MATTER


 Remember this. If you're striving to be a recording artist, your number one concern should be your fans. You must honor and serve your fans. They can make you or break you, sustain you or drain you. If you're shooting for a record deal, you might want to try the lottery first. If you get a record deal, in the long run you might want to give it back. Here's an article I found I hope you will glean some ideas from. This is our thinking at AMP. Come join us as we create the new FAN LABEL!




Young musicians attract fan funding to avoid reliance on record industry

Liverpool acts Miss Stylie and Esco Williams among those using new, democratic ways to finance their careers
Jade Jackson, aka Miss Stylie
Jade Jackson, aka Miss Stylie, who is using crowd funding to support her music career. Photograph: Colin Mcpherson for the Guardian
Jade Jackson, aka Miss Stylie, got her first set of turntables when she was 12. By 17, she was standing outside a club in Liverpool in the rain refusing to go home until they let her MC. "I think they realised I wasn't going home, so they let me in in the end," she said. "I tore that place up."
But the artist – who flits between grimehip-hop and house – is still far from a record deal. Taking inspiration from the tattoo on her neck, which declares "Have No Fear", she has decided to take matters into her own hands and joinjoined a growing wave of artists relying on fans rather than industry executives to get their music heard.
With a performance on Friday night at the Getintothis awards in Liverpool – the scouse answer to the Mercury Music prize – Jackson launched an appeal to her fans through PledgeMusic, a website that lets fans "pledge" money towards an album before it is made, paying for its production.
"People think it's easy to put out an album but it ain't like that no more," said the 22-year-old from Toxteth, who gave up a possible career in football as a striker for Liverpool FC's women's team to concentrate on music. "This industry can be cruel, it can run you over. These days you have to create your own platform before anyone will even look at you."
With CD sales in decline and record deals thin on the ground, artists are increasingly looking for new ways to fund their careers, including direct-to-fan funding sites such as PledgeMusic, Sellaband – used by Public Enemy – and Kickstarter.
Bands such as the Libertines have used Pledge recently, with the site launching two campaigns daily, compared with two a week when the company was set up in 2009.
Managing director Malcolm Dunbar said: "CD sales are falling and it's difficult to even find somewhere to buy a CD, so creating your own buzz is much more necessary than it was."
If anyone is going to save the music industry, it is fans: "Selling direct to fans will be an integral part of the industry. Fans are an artist's lifeblood so it is increasingly necessary to engage with them and give real value for money."
Getting fans to invest directly in artists is part of a new grassroots movement in music, according to Peter Guy, a Liverpool music writer and creator of the Getintothis blog. Friday night's event was the inaugural GIT award to celebrate the diversity and talent of the city's music scene, put together with no external funding and little sponsorship.
"That DIY spirit has just become the norm," Guy said. "Artists and people in the music game don't have to rely on that old record label infrastructure; people are just coming together, working collaboratively and doing it for themselves."
Esco Williams – a Liverpudlian answer to Marvin Gaye whose recent DIY efforts saw him making a video on the roof of a multistorey car park – has just hit his target of £5,000 to fund his first album after an appeal to"you, yer mates, yer ma".
He says crowd funding – creating a buzz at his live gigs, on Twitter and Facebook – has given him the confidence to follow his own path. With record labels now insisting on 360 degree deals that take a cut of everything from an artist's T-shirt sales to live shows, fan-funding means any money made goes back to the artist.
"We're doing everything in-house; whatever we do and whatever we make is for us, we don't have to sell out. With a big label, you are not a priority unless you are Beyoncé," Williams said.
With some major record labels increasingly relying on televised talent shows to find artists – the prize for BBC1's The Voice is a recording contract with Universal – emerging acts are having to find new routes to stardom, according to Jon Webster, chief executive of the Music Managers Forum.
"Above my desk is a sign which says: 'There are no rules any more'," he said. There is still some reticence in the industry about using fan-funded sites, particularly around more innovative methods of raising money, such as selling experiences such as having dinner or going bowling with the artist.
Webster said: "Not everyone is comfortable with it. Some younger, perhaps more transient pop acts might embrace new revenue streams that older more established artists might not, for example."
Miss Stylie's manager, Andy Ng, said: "In this day and age, fans are the taste-makers. In the past, you signed with a label because they had distribution, radio pluggers, press teams, but that whole system is breaking down now. It's a democracy, not a dictatorship any more."
Getting her album made thanks to her fans is the first step, Miss Stylie says, on a path to world domination. "I'm going to be coming into a big game with my defences ready," she said. "But I knew when I was waiting outside that club: I'm going to get there somehow."
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