It is amazing how many people ask me, How do I sell my CD’s? Well there are as many ways to sell your product, as there is product. However, there is more to it than just uploading your product to one of the many digital stores. As an Artist, do you have a fan base? Is your product packaged professionally? Do you have the support in place, meaning people to work your product on a regular basis? Do- do - do. There are a lot of do’s and a lot of don'ts. So how do I know what they are? You have to do your due diligence. In other words, unless you have the funds to pay someone to provide the marketing services you will need, you will have to do the work yourself. You may find friends or family that believe in you and want to help you get started, or someone willing to work and get paid on the back end. That’s all good. Remember you still have to do the work.
YOU MUST JOIN THE DIGITAL AGE
The digital age is the biggest gift ever given to the unsigned Artist! We don’t need the record labels any longer. Why? I’m glad you asked! Let me give you a lesson in basic music economics. If you were signed to a record label and sold a Gold Record, that would be $500,000. How much money do you think you would get? Your return would be 1 million dollars! I’m just joking... Believe it or not, you would get approximately thirty five thousand dollars. That’s it! If you sold 7,500 at ten dollars each your ROI would be the about the same, $35,000. So imagine selling a gold record on your own through the digital stores. Not too bad a deal, you think?
Let me encourage you. Do your due diligence! Work hard! Join a professional organization! Hone your craft! And don’t lose your passion!
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